Inside Sage Future: The mindset and philosophy behind High-Performance Finance
Day 1 at Sage Future opened with big ideas, bold ambitions, and a clear message: today’s CFOs lead the future.

Watch the Day 1 recap video to see how it all began in Atlanta: high-impact sessions, customer insights, and a vision for what’s next in finance.
Sage Future 2025 is officially underway.
Thousands of finance leaders and partners gathered in Atlanta in June 2025 for a week of insight, innovation, and inspiration. From opening keynotes to one-on-one connections, Day 1 set the tone for a new era of High-Performance Finance.
CEO Steve Hare laid out Sage High-Performance Financial Software—built to help CFOs lead confidently with smarter tools, executive-level training, and a dynamic peer network.
“We are deeply passionate about providing the best solutions that enable high performance for our customers.”
Steve Hare, Sage CEO
The theme echoed across sessions, demos, and conversations on the expo floor: High Performance is more than a goal—it’s a philosophy.
What else happened on Day 1
- The Mayor of Atlanta, Andre Dickens, welcomed attendees to the city, a growing centre for business and innovation.
- Sage CTO Aaron Harris shared how Sage has been building AI into its platform for years, reinforcing trust, efficiency, and innovation.
- The launch of the High-Performance CFO Academy, in partnership with GrowCFO, was announced, giving ambitious finance leaders a continuing professional education (CPE)-accredited route to leadership development within the Sage ecosystem.
Why it matters
According to new Sage research, 90% of CFOs say their role has significantly expanded, and many now have their sights set on the CEO seat.
But only 31% feel they’re leading digital transformation.
That’s where Sage comes in—with technology and training designed for this new reality.
With Sage Copilot, finance teams can reduce manual work, make faster decisions, and focus on what really matters.
And with the High-Performance CFO Academy, you get the mindset, skillset, and community to lead with confidence.
“This is what high performance looks like to me.”
Kathleen Ruiz, CFO, LA Opera House
Day 1 made it clear: Sage is helping CFOs turn ambition into action, scale with purpose, and lead boldly now and into the future.
Read the full Sage Future announcement
The post Inside Sage Future: The mindset and philosophy behind High-Performance Finance appeared first on Sage Advice UK.